
This year marks the third YouToo Social Media Conference I have attended, and I couldn’t be more excited. With each passing year, YouToo becomes a different experience for me.
The first year I attended the conference, I was just a freshman trying to find my way. I did my share of networking, but I didn’t have the highest level of confidence. I was on the YouToo committee for PRSSA, and through nominations by my peers and professors, I received a sponsorship from AKHIA. I was able to network with professionals from their agency and build lasting relationships with PR Kent alumni. YouToo was one of the first conferences I had ever been a part of, and it taught me the value of keeping up with trends in your industry and learning from others who are doing well in their profession.
Last year, I was the YouToo Social Media Conference Student Chair for PRSSA, so I was in charge of getting the word out to students about the conference. I learned a lot about marketing and how to express an idea to a certain audience. I also learned so much at the conference. Not only was I helping to coordinate volunteers, I was able to learn from social media gurus about the latest trends and how they can be useful to someone in the field.
I am excited to attend my third YouToo Conference. I have been involved in its planning, and it’s going to be a great event. The 2017 speakers have a lot to bring to the table, and because it’s been an important year for social media, I’m interested in what some of the pros will share!