
Breakfast Keynote:
Scott Lichtenauer, VMLY&R
Welcome Back: How DICK'S Sporting Goods Started Small, Then Grew Its Influencer Program
Scott Lichtenauer, VMLY&R
Welcome Back: How DICK'S Sporting Goods Started Small, Then Grew Its Influencer Program

Lunch Keynote:
Brandi Barton, Kellogg's
Leveraging Creators
to Make an Impact on TikTok
Stay on Top of Digital Strategy Trends with YouToo
YouToo 2021 will be 100% virtual and live-streamed Friday, Nov. 5, 2021.
Looking for new strategies, ideas and ways to grow your digital presence? We got you. We're bringing in some of the best and well-known digital and social media thought leaders, influencers and in-the-trenches experts to talk about:
Leveraging Creators to Make an Impact on TikTok
Growing Your Influencer Program
Using Artificial Intelligence to Elevate Your PR/Communications Plan
Solving The Social Media Planning Puzzle
Influencer Marketing Panel Discussion: Relationship Management, FTC Guidelines, Contracts and More
Our 100% virtual conference will be a day packed with information, influencers and buzz-worthy brands. Plus, you'll have the opportunity to engage with the other attendees and keynote/breakout speakers throughout the day.
This isn't your typical virtual gig.
It is YouToo, after all.
Leveraging Creators to Make an Impact on TikTok
Growing Your Influencer Program
Using Artificial Intelligence to Elevate Your PR/Communications Plan
Solving The Social Media Planning Puzzle
Influencer Marketing Panel Discussion: Relationship Management, FTC Guidelines, Contracts and More
Our 100% virtual conference will be a day packed with information, influencers and buzz-worthy brands. Plus, you'll have the opportunity to engage with the other attendees and keynote/breakout speakers throughout the day.
This isn't your typical virtual gig.
It is YouToo, after all.
What Is YouToo?
- YouToo is a pioneering one-day conference that brings together interested parties in digital strategy to discuss best practices, case studies, strategies and tactics to make the most of the single most revolutionary communication technology of our generation.
- For 14 years, YouToo has offered a combination crash course and deep dive into social media for anyone who needs it, from small business to larger enterprises to academia. Register to join us on Nov. 5, 2021!
How Do I Register?
- YouToo is surprisingly affordable, considering the high quality speakers and amount of content you get for one day.
- Full-Time Student: PRSSA Member: $25
- Full-Time Student: Non-PRSSA Member: $30
- Professional: PRSA Member: $129
- Professional: Non-PRSA Member: $144
- Group of 3 or more from the same organization: $357
Already registered? Download our official conference app.
For feature details, visit Whova
Presenting Sponsor:
Additional Sponsors: